| 1. Something usual and unsurprising is - |
| highly regular |
bizarre |
boring |
everyday |
right |
wrong |
| 2. A firm promise to fix a possible problem is a - |
| guarantee |
waiver |
equivocation |
cast-iron |
right |
wrong |
| 3. Informal, colourful clothing can be called - |
| strait-laced |
gear |
funwear |
dance kit |
right |
wrong |
| 4. A person whose job is to cut down trees is a - |
| woodpecker |
carpenter |
woodsman |
lumberjack |
right |
wrong |
| 5. A company's products which have a similar theme and design are a - |
| type |
brand |
trademark |
line |
right |
wrong |
| 6. 'CEO' stands for - |
| Costs Evened Out |
Cheap, Easy Offer |
Chief Executive Officer |
City Equity Office |
right |
wrong |
| 7. The people who put company plans into action are - |
| executives |
executors |
executioners |
expediters |
right |
wrong |
| 8. When most potential customers have already bought a product, the market is - |
| full |
saturated |
sold out |
sold up |
right |
wrong |
| 9. A market where most sales come from goods being replaced is - |
| second-hand |
mature |
commoditized |
commercialized |
right |
wrong |
| 10. To bid to perform a service for a certain price is called 'to ..' - |
| gentle |
soft |
tender |
delicate |
right |
wrong |
| 11. The way someone has behaved in the past is his - |
| curriculum vitae |
work record |
back record |
track record |
right |
wrong |
| 12. The difference between the cost of making something and the profit of selling it is the - |
| tax zone |
border cost |
margin |
edge |
right |
wrong |
| 13. A market in which new buyers are appearing is a - |
| growth sector |
green field |
buyers market |
hard sell |
right |
wrong |
| 14. How many people want to buy something makes up the - |
| demand |
request |
sale rate |
terms |
right |
wrong |
| 15. The amount above which someone will not pay is the - |
| overshoot |
value added |
cost plus |
price ceiling |
right |
wrong |