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Welcome to the Business English Studies Course. This course is designed for people who need to use English in their work. In this unit we look at marketing, advertising, and public relations. The lessons are for students who are at about the TOEFL or CAE level of English. Students who do not have this level of English should do a foundation course of Elementary or Intermediate English before doing the Business Studies Course.

Each unit has three areas of study -
1. Vocabulary - pre-teaches the words you will find in the Reading exercise of the same unit.
2. Reading    -   is a report or discussion dealing with a marketing campaign. You may need to answer questions, or interpret charts or statistics.
3. Functions    - is a document or some form of marketing which follows from the material you have seen in 'Reading'. Again you may have to interpret the material or answer questions.