| 1. Something which is done to test the public response is a - |
| test shower |
primary |
sighting shot |
pilot |
right |
wrong |
| 2. Something too small to be called a hill is a - |
| rise |
lift |
raise |
uttermost |
right |
wrong |
| 3. A long walk in the country is called a - |
| tramp |
march |
hike |
steeplechase |
right |
wrong |
| 4. Skin turned brown by the sun is called - |
| burned |
tanned |
touched |
nutted |
right |
wrong |
| 5. Something said without much emotion is - |
| matter-of-fact |
overwrought |
precise |
over the top |
right |
wrong |
| 6. Notes of music played together make a - |
| crescendo |
canto |
choir |
chord |
right |
wrong |
| 7. When a picture on screen gradually turns black this is called a - |
| dark screen |
blackover |
curtain shot |
fade out |
right |
wrong |
| 8. Carrying out a new idea of how to do something is an - |
| inspiration |
initiative |
instigation |
involvement |
right |
wrong |
| 9. Having your product appear in the background of a film is called - |
| product placement |
stage showing |
in-film advertising |
publicity shot |
right |
wrong |
| 10. Things which go together to make one mood or idea are called a/an - |
| theme |
ecology |
idea family |
sweet match |
right |
wrong |
| 11. Something you buy is a - |
| bargain |
sale |
purchase |
bill |
right |
wrong |
| 12. A company that is involved in a particular market can be called a - |
| dealer |
punter |
monopolist |
player |
right |
wrong |
| 13. The percentage of total sales in a market by one company is its - |
| profit margin |
market share |
sales force |
deal ratio |
right |
wrong |
| 14. The word for husband/wife/girlfriend/boyfriend/lover is - |
| mate |
spouse |
partner |
colleague |
right |
wrong |
| 15. Something which is attractively designed has - |
| style |
quality |
pedigree |
elitism |
right |
wrong |
