Exercise 1 Vocabulary Part I

Look at the sentences, and then choose the best option to complete the sentences by clicking on the choices below. When you have finished, click on "answers" at the bottom of the page.

Questions 1-15.
1. 'Domestic' in sales terms can mean within -
a. the country b. the company c. a particular town d. individual streets
2. Large stores which sell a wide variety of non-grocery products are called -
a. ware houses b. supermarket shops c. grand magazines d. department stores
3. Buying from a catalogue or from the internet from the manufacturer is called
a. distance buying b. buying direct c. wholesaling d. factory purchase
4. A manufactured product which is given to someone else to sell is -
a. retailed b. secondhand c. in-store d. shop sold
5. Sales figures that do not rise or fall are called -
a. level b. peaking c. flat d. base figures
6. A period where the economy has done less well than it did before is called a -
a. setback b. depression c. recession d. fallback
7. If figures go down slightly, but rise immediately, this is called a -
a. dip b. valley c. bend d. stoop
8. When something has got as high as it is going to get, it has -
a. topped up b. pointed c. hyped d. peaked
9. Something that makes customers want to buy a product is a -
a. salesman b. price margin c. selling point d. price resistance
10. A circular diagram showing proportions is a -
a. round graph b. pictogram. c. pie chart d. piece of cake
11. A word for a triangle with a round edge can be a -
a. roundangle b. wedge c. slice d. segment
12. If lots of people know your product, this is -
a. brand recognition b. promotion c. transnationalism d. advertising
13. People who often buy your product are your -
a. sales point b. potential market c. buyers d. customer base
14. The name and logo on a product constitute its -
a. sales figure b. brand c. copyright d. mark
15. A very important part of your market is called a -
a. top wedge b. key segment c. vital statistic d. point of sale

ANSWERS