Stephen: 'Well, we seem to have all the media hit with saturation coverage. Now we will have to see how high the (A.) cost of the advertising is for each item of clothing that we sell.
Remember we also have to include the (B.) money provided to our distributors to advertise our brand for us.
And of course there is the (C.) money we have paid your advertising agency for placing all the advertisements for us - that's another 10% on the budget.'
Marketing
